Value-based marketing : marketing strategies for corporate growth and shareholder value

Bibliographic Details
Main Author: Doyle, Peter
Format: Book
Published: England : John Wiley & Sons, Ltd , 2008
Edition:Second edition
Subjects:

PERPUSTAKAAN KOMUNITI PETALING JAYA

Holdings details from PERPUSTAKAAN KOMUNITI PETALING JAYA
Call Number: 658.8 DOY
Accession Item Category Format Status Notes
00224139 RUJUKAN BUKU AVAILABLE