APA (7th ed.) Citation

Scott, D. M. (2024). THE NEW RULES of MARKETING & PR: HOW TO USE CONTENT MARKETING, AI, SOCIAL MEDIA, PODCASTING, VIDEO, AND NEWSJACKING TO REACH BUYERS DIRECTLY (9TH EDITION.). John Wiley & Sons, Inc.

Chicago Style (17th ed.) Citation

Scott, David Meerman. THE NEW RULES of MARKETING & PR: HOW TO USE CONTENT MARKETING, AI, SOCIAL MEDIA, PODCASTING, VIDEO, AND NEWSJACKING TO REACH BUYERS DIRECTLY. 9TH EDITION. Hoboken, New Jersey: John Wiley & Sons, Inc, 2024.

MLA (9th ed.) Citation

Scott, David Meerman. THE NEW RULES of MARKETING & PR: HOW TO USE CONTENT MARKETING, AI, SOCIAL MEDIA, PODCASTING, VIDEO, AND NEWSJACKING TO REACH BUYERS DIRECTLY. 9TH EDITION. John Wiley & Sons, Inc, 2024.