The experience economy : competing for customer time, attention and money

Bibliographic Details
Main Author: Pine, B. Joseph
Other Authors: Gilmore, James H.
Format: Book
Published: Boston, Massachusetts : Harvard Business Review Press , 2020
Subjects:

MARC

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100 1 |a Pine, B. Joseph 
245 1 4 |a The experience economy :   |b competing for customer time, attention and money   |c B. Joseph Pine II and James H. Gilmore 
260 |a Boston, Massachusetts :   |b Harvard Business Review Press ,   |c 2020 
300 |a 329p. ;   |c 24cm. 
650 0 |a Customer services 
650 0 |a Diversification in industry 
650 0 |a Marketing 
650 0 |a Production management 
700 1 |a Gilmore, James H. 
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