APA (7th ed.) Citation

McKee, R., & Gerace, T. (2018). Stroynomics: Story-driven marketing in the post-advertising world. Twelve.

Chicago Style (17th ed.) Citation

McKee, Robert, and Thomas Gerace. Stroynomics: Story-driven Marketing in the Post-advertising World. New York: Twelve, 2018.

MLA (9th ed.) Citation

McKee, Robert, and Thomas Gerace. Stroynomics: Story-driven Marketing in the Post-advertising World. Twelve, 2018.

Warning: These citations may not always be 100% accurate.