Measure what matters : online tools for understanding customers, social media, engagement, and key relationships

Bibliographic Details
Main Author: Delahaye Paine, Katie 1952-
Other Authors: Paarlberg, William T
Format: Book
Published: New Jersey : John Wiley & Sons, Inc. , 2011
Subjects:
Description
Physical Description:252p. ; 24cm.
ISBN:0470920106
9780470920107