OBD(Obsessive Branding Disorder) : the business of illusion and the illusion of business

Bibliographic Details
Main Author:	Conley, Lucas
Format:	Book
Published:	New York : Public Affairs , 2008
Subjects:	Brand name products Branding (Marketing)

MARC


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020			\|a 9781586484682
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100	1		\|a Conley, Lucas
245	1	0	\|a OBD(Obsessive Branding Disorder) : \|b the business of illusion and the illusion of business \|c Lucas Conley
260			\|a New York : \|b Public Affairs , \|c 2008
300			\|a 230p. ; \|c 22cm.
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650	0	0	\|a Branding (Marketing)
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