Penjenamaan merentasi sempadan : panduan pemasaran jenama global

Bibliographic Details
Main Author: Gregory, James R
Other Authors: Feroza Shariff, Wiechmann, Jack G
Format: Book
Published: Kuala Lumpur : Institut Terjemahan Negara Malaysia Berhad , 2007
Subjects:
Description
Physical Description:243p. ; 23cm.
ISBN:9830681955