Hughes, A. M. (2006). Strategic database marketing: The masterplan for starting and managing a profitable, customer-based marketing program (Third edition.). McGraw-Hill Companies Inc..
Chicago Style (17th ed.) CitationHughes, Arthur Middleton. Strategic Database Marketing: The Masterplan for Starting and Managing a Profitable, Customer-based Marketing Program. Third edition. New York: McGraw-Hill Companies Inc., 2006.
MLA (9th ed.) CitationHughes, Arthur Middleton. Strategic Database Marketing: The Masterplan for Starting and Managing a Profitable, Customer-based Marketing Program. Third edition. McGraw-Hill Companies Inc., 2006.
Warning: These citations may not always be 100% accurate.