Converting customer value : from retention to profit

Converting customer value : from retention to profit

Bibliographic Details
Main Author: Murphy, John A.
Other Authors: Burton, Jamie, Gleaves, Robin, Kitshoff, Jan
Format: Book
Published: West Sussex,England : John Wiley&Sons,Ltd , 2006
Subjects:
Business planning
Customer relation > management
Relationship marketing

PERPUSTAKAAN KOMUNITI PETALING JAYA

Holdings details from PERPUSTAKAAN KOMUNITI PETALING JAYA
Call Number: 658.812 MUR
Accession Item Category Format Status Notes
00200655 PINJAMAN BUKU AVAILABLE

Similar Items