De Pelsmacker, P., Geuens, M., & Van den Bergh, J. (2005). Foundations of marketing communications: A European perspective. Pearson Education Limited.
Chicago Style (17th ed.) CitationDe Pelsmacker, Patrick, Maggie Geuens, and Joeri Van den Bergh. Foundations of Marketing Communications: A European Perspective. England: Pearson Education Limited, 2005.
MLA (9th ed.) CitationDe Pelsmacker, Patrick, et al. Foundations of Marketing Communications: A European Perspective. Pearson Education Limited, 2005.
Warning: These citations may not always be 100% accurate.