Blythe, J., & Zimmerman, A. (2005). Business to business marketing management: A global perspective. Thomson Learning.
Chicago Style (17th ed.) CitationBlythe, Jim, and Alan Zimmerman. Business to Business Marketing Management: A Global Perspective. Australia: Thomson Learning, 2005.
MLA (9th ed.) CitationBlythe, Jim, and Alan Zimmerman. Business to Business Marketing Management: A Global Perspective. Thomson Learning, 2005.
Warning: These citations may not always be 100% accurate.