APA (7th ed.) Citation

Baker, S., & Bass, M. (2003). New consumer marketing: Managing a living demand system. John Wiley & Sons Ltd..

Chicago Style (17th ed.) Citation

Baker, Susan, and Margrit Bass. New Consumer Marketing: Managing a Living Demand System. West Sussex: John Wiley & Sons Ltd., 2003.

MLA (9th ed.) Citation

Baker, Susan, and Margrit Bass. New Consumer Marketing: Managing a Living Demand System. John Wiley & Sons Ltd., 2003.