APA (7th ed.) Citation

Shonka, M., & Kosch, D. (2002). Beyond selling value: A proven process to avoid the vendor trap. Dearborn Financial Publishing, Inc..

Chicago Style (17th ed.) Citation

Shonka, Mark, and Dan Kosch. Beyond Selling Value: A Proven Process to Avoid the Vendor Trap. Illinois: Dearborn Financial Publishing, Inc., 2002.

MLA (9th ed.) Citation

Shonka, Mark, and Dan Kosch. Beyond Selling Value: A Proven Process to Avoid the Vendor Trap. Dearborn Financial Publishing, Inc., 2002.