Cateora, P. R., & Graham, J. L. (2002). International marketing (11th ed.). McGraw-Hill Co. Inc..
Chicago Style (17th ed.) CitationCateora, Philip R., and John L. Graham. International Marketing. 11th ed. Boston: McGraw-Hill Co. Inc., 2002.
MLA (9th ed.) CitationCateora, Philip R., and John L. Graham. International Marketing. 11th ed. McGraw-Hill Co. Inc., 2002.
Warning: These citations may not always be 100% accurate.