Marketing

Bibliographic Details
Main Author:	Etzel, Michael J.
Other Authors:	Stanton, William J., Walker, Bruce J.
Format:	Book
Published:	Boston : McGraw-Hill/Irvin Co. Inc. , 2001
Edition:	12th edition
Subjects:	Marketing

Description
Physical Description:	674p. : ill. ; 28cm.
ISBN:	0071180346

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