Big brands big trouble : Lessons learned the hard way
| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
New York :
John Wiley and Sons, Inc. ,
2001
|
| Subjects: |
| Physical Description: | 223p. ; 24cm. |
|---|---|
| ISBN: | 0471414328 |
| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
New York :
John Wiley and Sons, Inc. ,
2001
|
| Subjects: |
| Physical Description: | 223p. ; 24cm. |
|---|---|
| ISBN: | 0471414328 |