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The experince economy  : work is theatre & every business a stage  : goods & services are no longer enough

The experince economy : work is theatre & every business a stage :

Bibliographic Details
Main Author: Pine 11, B.Joseph
Format: Book
Published: Boston : Harvard Business School Press , 1999
Subjects:
Customer services
Diversification in industry
Product management
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Description
Physical Description:254p. ; 24cm.
ISBN:0875848192

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