Maxi marketing : The new direction in promotion,advertising & marketing strategy
| Main Author: | |
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| Other Authors: | |
| Format: | Book |
| Published: |
New York :
McGraw-Hill ,
1997
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| Subjects: |
MARC
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| 100 | 1 | |a Rapp, Stan | |
| 245 | 1 | 0 | |a Maxi marketing : |b The new direction in promotion,advertising & marketing strategy |c Stan Rapp & Tom Collins |
| 260 | |a New York : |b McGraw-Hill , |c 1997 | ||
| 300 | |a 278p. ; |c 21cm. | ||
| 650 | 0 | 0 | |a Advertising |
| 650 | 0 | 0 | |a Marketing |
| 650 | 0 | 0 | |a Sales promotion |
| 700 | 1 | |a Collins, Tom | |
| 999 | |a 025706 |b BUKU |c PINJAMAN |e PERPUSTAKAAN KOMUNITI PETALING JAYA | ||